BA (Hons) Tourism Management, BA (Hons), Rushmore Business School

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Study options for this course

The award	How you will study	Study duration	Course start	Domestic course fees	International course fees
BA (Hons)	Full-time	1 - 3 year	February, July	find out	EUR 4000 per year

About BA (Hons) Tourism Management, BA (Hons) - at Rushmore Business School

Introduction

The BA (Hons) Tourism Management award recognises the integrated nature of business and tourism requiring students to understand the context, nature, role and significance of tourism functions in business and other settings. Both are particularly examined in a global context and set against the current debate on the environment. This enables students to acquire a clear understanding of the central role of tourism within the business world and in the wider sustainability setting. Students will be encouraged to develop well-researched, logical, and integrated solutions to multi-faceted problems in uncertain and dynamic content.

Course Objective

This programme has been designed to meet the following aims:

To provide a stimulating programme of study to develop intellectual and practical transferable skills enabling graduates to add value to their own lives and in the work-place.
To enable students to select, to some degree, aspects of tourism and events in accordance with their interests and ambitions.
To develop self-aware, reflective students that take responsibility for their own lifelong learning.

Course Structure (Modules)

Tourism in Action

Tourism, Events and the Environment

Marketing Communications for Tourism

Project

International Leisure Tourism Marketing

Contemporary Issues in Tourism

Project

Business Negotiation Techniques

Entry requirements

Completion of a Higher National Diploma (HND) or a Diploma or Associate Degree (or equivalent) in a related field of study at level 5 from a recognised institution

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BA (Hons) Tourism Management, BA (Hons), Rushmore Business School

Study options for this course

About BA (Hons) Tourism Management, BA (Hons) - at Rushmore Business School

Entry requirements

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