Accessory designers enhance silhouettes by adding their creative style signature to a contemporary collection. Shoes and bags emphasize a look and help to create the right mood; they often indicate cultural and social status and must be practical, resilient and durable.
The Master’s program teaches you how to interpret, design and produce collections based on the long-standing, sophisticated Italian traditions of craftsmanship.
You learn how to maintain artistic integrity in your work, while respecting the individual styles of other persons involved in the creative process. You must be able to effectively present your style and collaborate with different brands, manufacturers, artisans, and fashion designers.
The Master will foster your personal and cultural growth, right through to the creation and professional presentation of an innovative accessories collection that reflects both the spirit of the season and the mind of a true professional designer.
The master’s programme takes you through the various stages involved in the development of a genuine Footwear, Bags and Accessories collection.
In the first part of the course, personal vision is strengthened through research into cultural aspects of History, Ethnics, Contemporary Arts and Trends. Your illustration, drawing techniques, computer graphics and styling skills will be characterised and personalised.
You will learn how to master technical and creative skills such as Pattern Making, Prototyping, Computer Aided Design and Artisan Techniques as well as high standards of craftsmanship, innovative design and management and production of prototypes and technical specifications that can ultimately be used for production.
Strategic and managerial skills will be practised through workshops and group sessions in which product development scenarios will be analysed and applied.
You will work in team together with artisans, pattern cutters, art directors, and marketing and communication managers to develop products on different projects following a brief, giving you the possibility to broaden your competences as a team player.
Essential issues of Collection Management will be applied such as Line Planning, Supply Chain, Production Standards, Budget Control, Pricing and Customer Relationships.
You will learn how to set up a Fashion Business, write a business plan, find partners, and relate to press and clients. During the course we will tutor participation at international fashion talent competitions.
At mid-term a seminar will be organised with fashion professionals. You will present projects and collections as a team and individually as a designer.
Subsequently you will be taken through all the stages of analysing resources of inspiration, creating and producing patterns and prototypes and manage the creation of a 14 piece collection of shoes and accessories with the production of 5 items.
Lastly, you will learn to enhance the image of a signature collection through a professional presentation, using an interdisciplinary approach that can include an event, the creation of a portfolio, a shooting, a look book and internet or video presentations. At the end of the master’s course you will present your thesis collection to professionals in the industry, talent scouts, buyers and the media – becoming a distinctive author capable of creating and realising a signature collection.