Brand creation is about attitude. It's about creating and sustaining trust and giving purpose. It means delivering on promises and being relevant. The best and most successful brands are completely coherent. Every aspect of what they do reinforces who they are.
Our Branding and Identity course offers you the opportunity to investigate one of the most dynamic, powerful and influential areas of professional graphic design. We believe that storytelling and conceptual thinking is at the heart of good branding. As part of this course you will produce highly considered research and enquiry into the strategies and overarching narratives that underpin this branch of design. Our aim is to challenge and support you to become a creative thinker, who has learned to plan and create brands that will speak with power and persuasion.
Develop a project tailored to your own personal interests and career aspirations
Engage with industry by undertaking short internships and studio visits
Work in our dedicated Art & Design postgraduate studio
Benefit from regular lectures from leading figures in the design industry
Attend workshops covering typography, visual language, branding, storyboarding and life drawing sessions
Opt for an additional advanced research module if you're thinking of progressing on to PhD or Professional Doctorate study.