The Cross-Cultural Communication and International Management MA provides theoretical, research and practical training in international and intercultural communication and international business management. It celebrates diversity in cultural contexts. It focuses on the skills, competences and knowledge necessary to work in today's global business environment.
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Cross-Cultural Communication MA
The International Management pathway is a specialism on the Cross-Cultural Communication MA. It is designed for students who wish to combine the study of cross-cultural communication with developing their knowledge of international business management.
This specialist pathway is delivered by academic staff in Newcastle University Business School (NUBS). It has been created in response to the growing internationalisation of business and management practice.
You will have the opportunity to:
- critically evaluate the activities of business, governments and multi-national institutions within the global environment
- diagnose and analyse issues confronting managers in international businesses
- conduct a marketing audit procedure, operationalise and evaluate a marketing plan
- critically analyse approaches to business strategy in an international context
- advise on HRM policy development and strategy within international corporations
- prepare, analyse and interpret accounting statements
- design, structure, organise and carry out an advanced research project
The pathway will equip students with the skills needed to develop a career within business management in areas such as:
- management consultancy
- financial management
- human resource management.
You will benefit from Newcastle University Business School's excellent facilities and partnerships with major corporate and social enterprises and academic institutions.
Modules are delivered through a range of means, including:
- group projects
Each module tends to last one semester. Some optional modules are taught in short, intensive blocks and/or on occasional weekends.
The course consists of three main parts, each comprising 60 credits.
Language and communication
This strand is delivered by academic staff in applied linguistics and communication within the School of Education, Communication and Language Sciences. The strand comprises one compulsory module and a number of optional modules available to all cross-cultural communication students.
International management pathway-specific modules
The international management strand of taught modules is delivered by academic staff in Newcastle University Business School (NUBS). You will study with other students of international management.
The research portfolio is equal to an MA-level dissertation. It involves three separate research files which take place over the course of the academic year:
- an essay on a theoretical matter in Cross-Cultural Communication, submitted early January
- a presentation on a methodological approach to research in Cross-Cultural Communication
- an empirical research project conducted over the summer months, submitted at the end of August
Lectures and seminars provide support for the research portfolio. You will also receive one-to-one supervision from an academic member of staff.
You are encouraged to apply your research interests to real world case studies, particularly of international organisations or workplaces with which you have a connection.
For example, your empirical project submitted in research file three can be in connection with voluntary work (for a charity or NGO) or an internship, arranged over the summer towards the end of the course.
As a part time student you can conduct a research project of relevance to your employer and/or industry.
The Cross-Cultural Communication MA has six specialist pathways:
- Applied Linguistics
- International Management
- International Marketing
- International Relations
As a student in the School of Education, Communication and Language Sciences you'll have access to facilities and a growing collection of online resources, including:
- a well-stocked Education Resource Centre
- Language Analysis Lab
- a phonetics lab
- an audio-video lab
- a recording studio