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Digital Marketing - Liverpool John Moores University, MSc, Unicaf Scholarships

Unicaf Scholarships

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About Digital Marketing - Liverpool John Moores University, MSc - at Unicaf Scholarships

Delivered in partnership with Liverpool John Moores University.

The programme aims to equip the students with the knowledge and practical skills to develop, manage and lead digital marketing activity. The programme will also develop skills to be able to identify where digital marketing fits within the business environment through critical reflection and practice-based learning. 

More specifically the programme aims to enable students to: 

  • Understand the digital marketing industry. 
  • Manage the digital marketing function in practice, based on relevant and appropriate management theory and emerging technologies. 
  • Develop the analytical skills to identify, interpret and respond to the marketing environment and digital marketing capabilities of an organisation. 
  • Develop the practical skills relating to key software deemed important by industry. 
  • Carry out independent academic research 
  • Work professionally and communicate effectively with colleagues

Entry requirements

  • An accredited UK Honours degree in a relevant discipline with minimum 2.2 classification or international equivalent.  Some related professional qualifications at the appropriate level may also be considered. 
  • Official transcripts from all universities, colleges and other post-secondary educational institutions attended.
  • English Proficiency: IELTS (Academic) with an overall score of at least 6.0 (and no individual component lower than 5.5) or equivalent English language qualifications. Students who do not hold the above English language qualifications are required to take the online Academic English Placement Test. This is an IELTS-type test (Reading & Writing) where an overall score of 6.0 (with no individual component lower than 5.5) is required.
  • Personal Statement (minimum 500 words) explaining why the programme interests the student, what makes the student a suitable candidate, how the programme will benefit the student's career progression and any relevant skills or work experience that will support the application.
  • Up to date CV
  • Two references (academic or professional) listed on CV stating referee’s full name, contact details, and relationship to the applicant.

Applications from non-standard applicants are welcome and will be considered individually.

* Entry requirements may vary depending on the programme of study.

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