Marketing plays an integral part in the success of a product. How things are marketed can establish who it is targeting, and how well it sells. It is the process of communicating the value of a product to its potential customers. As well as exploring the traditional marketing methods, you will also focus on modern sales and marketing techniques.
An undergraduate degree will normally give you a foundation knowledge of marketing, and then give you an insight into more complex areas. You will likely cover marketing strategies, market research and marketing management, as well as exploring other areas.
Your degree will be delivered mainly through lectures and seminars. You may be given chances to participate in a case study or work placement, which will allow you to gain experience of delivering a marketing strategy.
With an excellent reputation for higher education, France is a great choice for any international student who might be looking to study abroad. As well as offering high quality teaching and facilities, the French education system is also incredibly accessible. The affordable tuition fees coupled with top class universities make choosing France as a study abroad destination an easy decision. France is particularly a good choice for those wanting to study business related subjects. The country is a hub for international business and management education, and has lots of business schools in the worldwide rankings.
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Want to see undergraduate courses? See undergraduate degrees in Marketing in France
Don't meet the entry requirements for these courses? Learn more about pathway programme options.
Learn more about Marketing courses in our detailed subject guide.
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