Devise marketing campaigns for top sports brands. Manage community schemes that inspire the next generation to love sport. Organise sponsorship strategies for international sporting events.
Whatever your ambitions, this BSc (Hons) Sports Management degree will help you turn your passion for sport into a career.
What you'll experience
On this course, you'll:
- Learn from industry experts with experience in delivering community sports programmes and gain practical skills in everything from events management to entrepreneurship
- Plan and market local sports events such as the Great South Run and work with organisations like the Hampshire FA
- Have the chance to study abroad, go on overseas field trips and take part in research run by institutions such as UEFA, the FA and the England and Wales Cricket Board (ECB)
- Train and coach within our extensive sports facilities, including a 100-station gym, fitness studios, and a new sports centre featuring a ski simulator, climbing wall and 8-lane swimming pool
Work experience and career planning
Our Careers and Employability Service will give you advice and support for up to 5 years after you leave the University, and can help you find a job that puts your skills to work in the industry.
Either before or following your third year, you can opt for a work placement year to gain valuable longer-term work experience in the industry.
Placements give you the opportunity to apply what you've learnt so far in a real workplace, boosting your employability and making you attractive to employers after graduation.
You can work for a company or organisation here in the UK or overseas – some of our graduates have gone as far afield as Mwanza in Tanzania.
Or, you could go independent by setting up and running your own business with other students.
Whichever route you choose, you'll receive support and guidance. Our specialist team of Science and Health Careers advisors can help you with finding a work placement and improving your employability skills. They'll provide you with a database of placement vacancies, support with your job search – including help with applications and interviews – and support throughout your placement year.
Previous students have taken placement roles such as:
- basketball development manager
- sports marketing manager
- sales, marketing and social media intern
- sport leader and event leader
They've completed placements at organisations including:
- Access Sport
- Decathlon UK
- The Great Run Company
- Active Communities Network
You’ll have the chance to do an overseas field trip to experience sports management in other communities and cultures.
Previous students have travelled to Barcelona to carry out their own research projects, on areas including urban sport, Olympic legacy, and the impact of tourism and city infrastructure.
You'll also have the option to study abroad for a year in Europe, South Asia, Canada or North America.
This is a fantastic opportunity to explore a new destination and study as an international student at a partner university in another part of the world. Many of our students describe their time spent studying abroad as truly unforgettable, as well as an excellent way to stand out to future employers.
Each module on this course is worth a certain number of credits.
In each year, you need to study modules worth a total of 120 credits. For example, four modules worth 20 credits and one module worth 40 credits.
We use the best and most current research and professional practice alongside feedback from our students to make sure course content is relevant to your future career or further studies.
Therefore, some course content may change over time to reflect changes in the discipline or industry and some optional modules may not run every year. If a module doesn’t run, we’ll let you know as soon as possible and help you choose an alternative module.
Teaching methods on this course include:
- formal lectures
- practical experiences
We work closely with local partners, such as the Portsmouth School Sport Partnership and Portsmouth City Council Leisure Services, to make sure what you learn on the course is current and relevant.
You’ll be assessed through:
- essays and reports
- projects, portfolios and case studies
- practical demonstrations
- oral assessments through presentations or discussion groups
You’ll be able to test your skills and knowledge informally before you do assessments that count towards your final mark.
You can get feedback on all practice and formal assessments so you can improve in the future.
The way you're assessed will depend on the modules you select throughout your course. Here's an example from a previous academic year of how students on this course were typically assessed:
- Year 1 students: 30% by written exams, 15% by practical exams and 55% by coursework
- Year 2 students: 25% by written exams, 23% by practical exams and 52% by coursework
- Year 3 students: 8% by written exams, 30% by practical exams and 62% by coursework
On this course, you'll explore sport’s role in society and how sports management can make sport accessible to all, yet the business skills you'll gain will prepare you for a wide range of careers.
When you graduate, you'll be ready to apply corporate, management, financial and marketing knowledge to an exciting career within the sports industry, or any other sector that interests you.
90% of our graduates find work within a year of completing this course, so you can feel confident that what you learn will set you up for the world of work.
Our graduates have gone on to roles such as:
- sports development officer
- sports marketing executive
- community coach coordinator
- football coach
- sports agent
- event manager
- project manager
- PE teacher
Others have entered more diverse areas of employment, such as sports law, local government, strategic leadership, consultancy and the charity sector.