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MSc Business Management - Digital Marketing, MSc

Steinbeis University SMI, Germany

Steinbeis University SMI Save to shortlist

Study options for this course

The award How you will study Study duration Course start Domestic course fees International course fees
MScFull-time, Online4 semesterJuly, April, Octoberfind outEUR 22800 per total

About MSc Business Management - Digital Marketing, MSc - at Steinbeis University SMI

Digital marketing is the quickest and most cost-effective way to reach your target market, raise your brand’s awareness and way of monitoring the expectations and experiences of your audience, through the invaluable feedback garnered from your social channel’s comments and chats. 

Through this focus, you will learn how to implement a smart, data-based marketing strategy by applying omnichannel concepts and specific targeting. We will help you to establish inbound marketing approaches and teach you how to increase the efficiency of your campaigns through clever automation and personalization, which will aid in creating a structural framework that works best for your brand.

With the help of a finely tuned content marketing strategy, the many facets of digital media and copious online platforms can easily manageable and highly beneficial.

Courses in this specialization:

  • Digital Economics
  • Structural Framework of Marketing
  • Market Research and Consumer Behavior
  • Digital Marketing
  • Digital Marketing - advanced
  • Digital Infrastructure & Principles of Software Developments
  • Strategic Media Management
  • Entrepreneurship

Entry requirements

To enroll in our international master’s program, you must have:

  • Successfully completed any Bachelor Degree with 180 ECTS from an accredited university.
  • IELTS 6.0 (or) PTE 56, Duolingo 100, TOEFL 80 (or) Cambridge Advanced or Proficiency (or) proof of six years’ worth of academic studies in English.

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Other courses at Steinbeis University SMI

There are 7 other courses listed from Steinbeis University SMI. A selection of these are displayed below:

View all 7 courses at Steinbeis University SMI

Related Information

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