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Fashion Promotion and Communication with Foundation Year, BA (Hons)

Buckinghamshire New University, the United Kingdom

Buckinghamshire New University

Study options for this course

The award How you will study Study duration Course start Domestic course fees International course fees
BA (Hons)Full-time4 yearsSeptemberfind outfind out

About Fashion Promotion and Communication with Foundation Year, BA (Hons) - at Buckinghamshire New University

If you are an ambitious, creative individual who is keen to develop a career in fashion styling, image-making and digital media, this course could be for you.

Join a fast paced and ever-evolving industry; whether you want to go on to become a stylist, photographer, art director, social media content creator or fashion editor, this course will ensure you are fully prepared.

Your ideas could pave the way for future fashion trends and movements. Inspire and empower others with your creations.

What will I study? 

This course is offered as a four-year programme, including an initial Foundation Year. The Foundation Year will allow you to develop your academic study skills and build confidence in your abilities, identifying your own strengths and development needs for progression onto an undergraduate programme.

At the core of the BA (Hons) Fashion Promotion and Communication course is the key themes of creativity, multi-disciplinary practice and innovation.

The fashion industry is a broad sector and roles are no longer focused solely around the designer. Designers need a team to help them promote their collections, through photography, press releases and events.  This course will introduce you and let you explore the different mediums in which you can promote and communicate fashion effectively.

Looking at key areas, including photography, styling, illustration, film, the use of digital platforms, trend analysis, marketing, branding and P.R. This course fuses theory with creative practice, allowing you to develop intellectual, technical and professional skills and knowledge to succeed professionally upon graduation.

Starting with the fundamentals, you’ll start to explore this creative practice through technical workshops, masterclasses and seminars. You’ll also gain an understanding of the historical development of fashion promotion including the impact of globalisation and introduction of new technologies, as well as the ethical responsibilities of fashion media. We encourage you to research and develop individual approaches to fashion promotion and communication.

As you progress on the course you experiment and explore more individual creative responses to a series of industry-led projects. You’ll also start to build your final degree project, using innovation and creativity to create a portfolio of eye-catching work.

Upon graduating from this course, you’ll be able to work collaboratively with designers and the team that sit behind them to problem-solve and push creative ideas, to promote collections and trends through both new and traditional media.

The fashion industry is a broad sector and roles are no longer focused solely around the designer. Designers need a team to help them promote their collections, through photography, press releases and events.  This course will introduce you and let you explore the different mediums in which you can promote and communicate fashion effectively.

Looking at key areas, including photography, styling, illustration, film, the use of digital platforms, trend analysis, marketing, branding and P.R. This course fuses theory with creative practice, allowing you to develop intellectual, technical and professional skills and knowledge to succeed professionally upon graduation.

Starting with the fundamentals, you’ll start to explore this creative practice through technical workshops, masterclasses and seminars. You’ll also gain an understanding of the historical development of fashion promotion including the impact of globalisation and introduction of new technologies, as well as the ethical responsibilities of fashion media. We encourage you to research and develop individual approaches to fashion promotion and communication.

As you progress on the course you experiment and explore more individual creative responses to a series of industry-led projects. You’ll also start to build your final degree project, using innovation and creativity to create a portfolio of eye-catching work.

Upon graduating from this course, you’ll be able to work collaboratively with designers and the team that sit behind them to problem-solve and push creative ideas, to promote collections and trends through both new and traditional media.

For further details please visit our website.

Notes about fees for this course

Most courses will involve some additional costs that are not covered by your fees.

You could benefit from financial support through a bursary or scholarship during your time as a student. For more details visit our financial support, bursaries and scholarships section.

Questions about fees?

Contact our Enquiries Team:

0330 123 2023

advice@bnu.ac.uk

Entry requirements

Please visit our website for entry requirements.

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Related Information

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