This course aims to provide a programme of study that meets your needs if you are a local, national or international candidate, enabling you to learn by the exchange of experience as well as formal academic study. It is designed for recent graduates and those already in employment.
You will undertake and apply marketing analyses using appropriate marketing theories and techniques, whilst gaining knowledge and an understanding of the concepts, principles and application of theories relating to leadership within organisations.
This course is part of a suite of MSC programmes offering you the opportunity to design your degree to suit your personal and professional career aspirations.
You can choose to study this course as part of our double degree programme.