The internet revolution has generated a social interactive environment that creates new business opportunities for enterprises. Many international software development enterprises such as IBM, HP, Microsoft, Google and SAS have their own social computing/media development teams. Other IT enterprises, such as Apple, Oracle, CISCO and Nokia own products with social computing functions. Similarly, many national and international companies successfully turn significant profits through social network sites such as Facebook, LinkedIn, Yahoo, Twitter, Google, Myspace, Amazon, Sina Weibo, TaoBao, RenRen and QQ.
The MSc Social Computing programme addresses market demand by providing you with training for understanding, managing, developing, implementing and commercialising interactive social media on the internet. It will train you for advanced technical or managerial roles in new interdisciplinary areas of social informatics and internet computing.
The department is equipped with specialist lab facilities for operating systems, networking, mobile computing and multimedia technology that will support your learning and research.
Graduates of this programme, as with all XJTLU masters degrees, earn a University of Liverpool degree that is recognised by the Chinese Ministry of Education.
Knowledge and skills
By studying MSc Social Computing, you will gain:
- theoretical and practical knowledge of key areas of social business and social computing in both industry and research
- key tools enabling you to enhance and apply your skills in management, design and implementation of IT-based solutions to social business and computation domains
- practical skills in research, analysis, realisation and evaluation of technical or research documents in social commerce and social computing.
You will complete eight modules in the first two semesters and a dissertation project in the third semester for a total duration of 18 months. The precise content of your dissertation project will be discussed and decided with your project supervisor and is subject to approval.
- Cloud computing
- Project management
- Research methods
- Social media marketing
- Social network analysis
- Social web programming
- Computer systems security
- Data mining and big data analytics
- Interactive systems
- Object-oriented programming
- Social commerce.
Additional learning activities
The completion of additional learning activities is required to complete your masters degree. Normally, required ALA hours will be distributed evenly across each semester, amounting to 200 hours per semester. Part-time programmes will normally require 100 to 150 hours per semester.
Graduates from the MSc Social Computing programme can find employment as research and development engineers, systems developers and project leaders in IT companies. Some students choose to go on to further study as PhD candidates.