Marketing Research (MSc)

University of Birmingham the United Kingdom

For more information about Marketing Research at University of Birmingham, please visit the webpage using the button above.

The award
MSc

How long you will study
1 Years

Domestic course fees
GBP 4180 per year

How you will study
full-time

Course starts
September

International course fees
GBP 16740 per year

All study options

About Marketing Research at University of Birmingham

The programme in Marketing will facilitate the creation and interpretation of new knowledge by the research student, demonstrated through the thesis. The programme comprises a short taught component followed by a longer research phase. Taught modules allow the students to broaden, as well as deepen, their knowledge of research methods at the same time as undertaking their own research and developing a set of transferable professional skills. The taught component is designed to ensure that researchers understand the breath of techniques used in modern social science research. Researchers will be capable of analysing a range of data using a range of qualitative and quantitative techniques. They will be able to explain theories underlying different approaches to social science research.

Researchers are expected to participate to the fullest possible extent in the life of the Department of Marketing and the Business School. This means attending seminars organised by the Department of Marketing and more widely in the Business School thereby helping expose doctoral researchers to new ideas emanating from outside their own area of specialisation.

Study options for this course

  • The award How you will study How long you will study Course starts Domestic course fees International course fees
  • The awardMScHow you will studyFull-timeHow long you will study1 year
    Course startsSeptemberDomestic course feesGBP 4180 per yearInternational course feesGBP 16740 per year

Entry requirements

Students need to have an IELTS score of 7.0 with no less than 6.5 in any band.

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