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Have you ever been triggered by poor user experience? Or when you install a program and it does not work the way it should? The reviews in the App Store, Play Store, etc. talk about missing or confusing functions, but there are also a lot of satisfied customers that find the app to be a life-saver.
One of the goals of the "User Experience Management & Design" program is to ensure that your program or app makes it into the group of satisfied customers. You will also learn how to develop a business model that is sustainable in the digital world, as well as other topics that will help you create a successful business model. You will be learning all of this and more by putting theory into practice and working on your own projects.
Your degree in User Experience Management & Design
On the one hand, the aim of the master's degree in "User Experience Management & Design" is to help you apply the skills you have acquired with your first university degree in the fields of management, psychology and computer science, as well as your first relevant professional experience to the field of digital product and service development. On the other hand, you will acquire new and interdisciplinary competencies from the fields of psychology, business informatics and business administration, which are necessary later in the field of digital product and service development.
To achieve this, various theoretical-analytical and conceptual-design issues from the area of user-centered digital product and service development are mainly addressed in the projects. In addition to their technical knowledge, the aim is to enable graduates to quickly familiarise themselves with new tasks methodically and systematically and to develop solution concepts.
The master's programme lasts three semesters, in which you acquire the skills to work in companies in the area of user experience, but to also be a product owner or strategic planner in similar fields.
You will gain practical knowledge through numerous projects and case studies in each semester. In preparation for the job market, you will not only acquire the needed theoretical knowledge in the field of UX design, but you will also acquire important skills to help you apply this knowledge into practice and learn how to use the relevant tools.
In addition, you will be able to oversee projects with different frameworks and work with others to come to a successful product.
A scientific-theoretical orientation of the master's programme is shown in the examination of current research statuses in the lectures, as well as in the preparation of scientific papers.