The MA/MFA in Graphic Design & Art Direction programme is designed for creative practitioners who wish to advance their knowledge, skills and specialism within the field of visual communication.
Each student will develop a practice-led investigation within this broader context, actively constructing a bespoke body of design knowledge which combines theory, practice, research, entrepreneurship and innovation from a wide range of creative activities.
They will be taught to question and expand their creative thinking and generic design process by developing their analytical skills; engaging in critical dialogues; work independently, collaboratively and interdisciplinary; experimenting in a range of directions before delivering professional and innovative outcomes to defined audiences with confidence. All creative activities are supported by strategic thinking, robust methodologies and informed by practice-led research.
This programme aims to develop a deeper understanding and fuel a personal obsession with the visual communication of ideas, continually asking: What is possible within the visual realm of text and image?