For more information about Marketing at School of Business and Economics, Loughborough University, please visit the webpage using the button above.

The award
MSc

How long you will study
1 year

Domestic course fees
GBP 11000 per year

How you will study
full-time

Course starts
October

International course fees
GBP 19350 per year

All study options

About Marketing at School of Business and Economics, Loughborough University

This programme offers an exciting opportunity for graduates with an interest in marketing and management to develop a deep understanding of marketing theory and practice.

During the year you will discover the secrets behind effective strategic marketing management in a global marketplace, learn the techniques used in conducting and analysing market research, and explore the marketing mix in an international context.

Students on the programme will benefit directly from expert teaching from leading researchers and academics, many of whom are world-renowned in their fields.

Overall, the programme's strategic aim is to impart marketing knowledge and analytical skills that will prepare you for any marketing management role within a multinational organisation.

Partnership with TMLA (Accredited CIM Study Centre)

New for 2016, the School of Business and Economics has established a partnership with Chartered Institute of Marketing (CIM) accredited study centre TMLA. Alongside their MSc, students on our Marketing programme will have the opportunity to study towards their CIM accredited Level 6 Diploma in Professional Marketing. This industry-recognised qualification will equip students with the knowledge, skills and understanding to take a strategic approach to marketing management. Delivered direct from our Loughborough campus, teaching will be provided via blended-learning from skilled TMLA tutors with expertise in providing CIM courses.

*Additional fees will be applicable to those wishing to study their CIM Level 6 Diploma.

For more details including module descriptions visit: www.lboro.ac.uk/departments/sbe/pg/programmes/marketing/


Course Structure

Semester One:

Compulsory modules*

  • Accounting and Financial Management (15 credits)
  • Human Resource Management (15 credits)
  • Innovation and Entrepreneurship
  • Marketing in the Organisation
  • Skills for Employability and Personal Development (two-semester module)

*Students with significant knowledge of a compulsory module may substitute it with another available module.

Semester 2

Compulsory modules*

  • Digital Marketing and Social Media
  • Making Marketing Work
  • Skills for Employability and Personal Development (two-semester module)

Optional modules (choose two)

Semester two affords you the opportunity to explore two areas in which you are particularly interested. Options include:

  • Brand Management
  • International Marketing
  • Logistics and Supply Chain Management
  • Marketing Communications
  • Services and Retail Management

Summer Period

The summer semester from July to September further builds on the competencies you have learned during the course, instilling a vital understanding of marketing and business strategy:

  • Business Market Review
  • Strategic Marketing Solutions

 

Scholarships and Bursaries worth up to 100% of fees!!

The School of Business and Economics is committed to attracting the very best applicants. We offer a range of competitive scholarships and bursaries to both UK/EU and international applicants – some worth up to 100% of your fees!

Our scholarship and bursary range is designed to include a wide range of students and consists of:

  • Alumni scholarships (for UK/EU and international students)
  • Outstanding academic achievement scholarships
  • Sports scholarships
  • Hardship bursaries and other funding options
  • International student specific scholarships, including: Loughborough University Graduate School Development Trust Africa; USA scholarships and loans; and Santander International postgraduate scholarships

Whilst some of our scholarships are offered automatically based on your course application, some scholarships and bursaries do require a separate application and have limited availability and application deadlines.

For more details visit: www.lboro.ac.uk/departments/sbe/pg/fees-funding

Study options for this course

  • The award How you will study How long you will study Course starts Domestic course fees International course fees
  • The awardMScHow you will studyFull-timeHow long you will study1 year
    Course startsOctoberDomestic course feesGBP 11000 per yearInternational course feesGBP 19350 per year

Entry requirements

A good honours degree (2:2 or higher) from a UK university or equivalent overseas qualification recognised by Loughborough University, typically in a non-business field though those with a business background will be considered.

English language requirement for international students

IELTS: overall 6.5 with minimum 6.0 in each component

IELTS is waived for International students based in the UK who either:

achieve a 2.1 academic classification from a UK university
OR who have studied in UK for 2+ years and meet the academic entry requirements for the programme

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