The Business and Public Relations degree will prepare you for a career in a public relations role within corporate communications, internal communications, event management or areas relating to online public relations, such as search engine optimisation and social media strategy development.
This Chartered Institute of Public Relations-approved degree gives you an appreciation of traditional business functions such as finance, organisational behaviour, marketing, human resources, management and corporate responsibility, combined with the study of the tactics, tools and strategies of PR. Practitioners deliver sessions and guest lectures so you have the opportunity to learn about real issues and to make the link between theory and practice which you can apply if you choose to take up the option of a sandwich placement year.
Liverpool Business School has partnerships with business schools at universities and colleges across Europe, in the USA and in China. Students on this programme are able to spend a semester in their second year at a partner university abroad as part of their studies. Students can also choose to spend an additional year of study at one of our partner universities between the second and third years. All study abroad opportunities are in English. There are also many supported opportunities for activities at partner universities during summer vacations and Liverpool Business School provides places on language skills courses.