Marketing Programme (Bachelor Degree)

Sweden

For more information about Marketing Programme at Linnaeus University, please visit the webpage using the button above.

The award
Bachelor Degree

How long you will study
3 Years

Domestic course fees
SEK 42500 per semester

How you will study
full-time

Course starts
August

International course fees
SEK 42500 per semester

All study options

About Marketing Programme at Linnaeus University

Marketing entails many different things. Many think about advertising, but marketing is so much more than that. At the Marketing program we work with identifying and meeting the market. It concerns understanding the customers' needs and creating, communicating and delivering value for the customer. As a marketer it is your task to fulfill the customers' needs and sell solutions to the customer, in order to ensure that the company is making money and can develop new products, services and experiences. The semesters of the Marketing program are based on different perspectives and incorporates different subjects to give well-rounded understanding. During the first semester we start with the basics; the second semester takes on the perspective of the customer; the third semester takes on the perspective of the company. The fourth semester is planned so that you can go abroad as an exchange student to one of our many partner universities, which would give you valuable international experience. The fifth and sixths semesters we focus on meeting the market.

The Marketing program is characterized by a high tempo and a mix of theoretical and practical knowledge. Please note that the program is given in English in it's entirely.

Study options for this course

  • The award How you will study How long you will study Course starts Domestic course fees International course fees
  • The awardBachelor DegreeHow you will studyFull-timeHow long you will study3 years
    Course startsAugustDomestic course feesSEK 42500 per semesterInternational course feesSEK 42500 per semester

Entry requirements

General entry requirements + Civics 1b / 1a1 +1a2, Mathematics 3b / 3c. Or: Civics A, English B, Mathematics C. English B/6 or equivalent Basic eligibility (with the exception of Swedish A/B).

What students think about Linnaeus University

    I acquired the skill of critical thinking

    At Linnaeus University I acquired the skill of critical thinking as an important tool to understand processes better and reflect why and how business and society progress in the way they do.

    - Miranda Kajtazi, Kosovo
    Assistant Professor, Economics and Management, Lund University
    Former student in a number of master courses in informatics, computer science and media technology at Linnaeus University

    I learned more about local entrepreneurship

    I learned a lot from the local entrepreneurial spirit in Småland, which I’m convinced will prove valuable in my future career.

    - Alina Veksler, Russia
    PhD student in Entrepreneurship and Innovation, Luleå University of Technology
    Former student in Entrepreneurship, Sustainability and Social Change, Master Programme at Linnaeus University

    I wrote my Master thesis in collaboration with Volvo

    I got the chance to write my thesis in collaboration with Volvo which gave me a deeper understanding for supply chains. 

    - Rina Dalimunthe, Indonesia
    Hacktiv8 Teknologi Indonesia, Start up
    Former student in Business Process Control and Supply Chain Management, Master Programme at Linnaeus University

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