Course Outline: What You Will Cover
This course develops the skills necessary for developing and managing an e-business or e-commerce department of a larger business. Developed by leading e-Business leaders, it covers a range of topics that will ensure your career in e-business has a strong foundation.
1 Understanding e-Business
- What is e-business?
- What are the benefits?
- Creating additional revenue
- Reaching more customers and markets
- Improving marketing and promotions
- Meet the needs and expectations of customers
- Making it easier for people to do business with you
- Getting started
- Researching the opportunities
- Customer relationship management
- Distribution and logistics
- Marketing and promotion
- Key issues to consider
- Estimating budgets
- Identifying the target audience
- Writing a e-business plan
- Website concepts
- The Database
- Getting a website name
- Choosing and preparing web content
- Marketing and your website
- The look and feel
- E-commerce - selling on your website
- Developing the website
- Writing the development brief
- Selecting the web developer
- What to look for in a developer
- About Protecting & Security
- What part of my business is at risk?
- What are the sources of threats to my business
- Maintaining e-business systems
- Website content maintenance
- Quality assurance
- Making improvements
- Technical maintenance
- Legal issues: Privacy laws, Defamation,Taxation, Contracts, Terms and conditions,Intellectual property, Copyright, Trademarks, Confidential information, Jurisdiction, Spam and ethical e-marketing
- Promoting your website
- Developing a promotional strategy
- registering with search engines
- Helping search engines find your website
- Advertising your website
- Budgeting for maintenance
- About Improving
- Evaluating your e-business
- Procurement over the Internet
- Managing the supply chain and logistics
- Putting your catalogue online
How Will You Benefit?
- Fast track your career in e-business
- Learn the inside secrets of how e-business run profitable operations with low running costs and exposure to millions of customers
- Study a e-business course that was designed in conjunction with the federal government
- Free up valuable time, don't waste time and money travelling to classes
- Study at your own pace whenever and wherever you are
- Have access to a tutor who works in the industry you are training for
- Easy interest free payment plans from as low as £25 per week
Start reaping the benefits by enrolling today!
Start an exciting career in e-Business, the future of industry and commerce in today's society. ICI e-Business graduates have a wide range of skills to offer and we often receive feedback from graduates that that they are more competitive for jobs with e-Business skills due to the nature of their specialised qualification major.
This course prepares graduates for careers in:
- Information Technology
- Website management
- Marketing and eMarketing
- Information and communications advisory services
- e-Business consultant
- Project management
- Customer Service and Sales Supervisor
- Commerce Strategist
- A range of supervisory positions in an administrative / office environment
- Start your own business and enjoy the freedom of being your own boss! As the owner of your own small business, you can work the hours you choose and guide your business toward success!
The opportunities are endless and the future is bright for skilled e-business professionals!
Course Levels Explained
This course leads to the awarding of either a Certificate, Diploma or Advanced Diploma depending on which level you enrol at. The different levels are achieved by the amount of course content and assessments involved within each module at the basic (Certificate), intermediate (Diploma) and advanced (Advanced Diploma) levels. You will be able to learn about what the difference is between the three levels below:
Recognises the graduates capacity for initiative and judgment across a broad range of technical and management functions. Diploma holders typically have personal responsibility and autonomy (semi-independence) in performing technical operations or organising others in the workplace.
There are NO previous work or education requirements for entry into any course level. Students may enrol directly into the diploma or advanced diploma levels without completing lower ranked qualifications. Graduates can expect higher course levels to result in higher potential salary, positions and skill capabilities.
The average time within which students complete studies is:
Diploma Level-24 weeks
ICI courses allow you to study at your own pace with no assignment deadlines. This means that you determine the pace of the course and within which time period you will ultimately complete your studies in.
- Completing your course with ICI is flexible as you can fast-track and graduate in a matter of months. You complete activities and submit assignments whenever you are ready.
- The maximum time given to complete a program is three years.
Study Mode: Online Learning
This entire course is carried out via Distance Learning (also known as correspondence learning). Distance learning is ideal if you need to adapt around work, family, or other commitments. It is also extremely beneficial should you simply wish to fast track your studies (and career) and not be locked into a timetable.
Our course content and learning experience ensure that your course is relevant and interesting. Learning, tutorial assistance and assessments take place whenever and wherever you are in the country or world. It takes place at your own pace on your own terms to fit your lifestyle. As an ICI student, you'll never endure a pop quiz, spend countless hours and hundreds of dollars travelling, and never be late with an assignment or for class.
Enrolments statistics reveal that students from the following categories are currently taking advantage of the distance learning experience at ICI:
- Government, business & industry employers 32%
- High school leavers 20%
- Individuals looking to start a business or change career paths 18%
- Individuals already in the industry looking to formalise and/or update knowledge and seek a promotion 11%
- Military personal 11%
- Stay at home mothers 8%
Recognition & Accreditation
This course is recognised and accredited by the International Association of Private Career Colleges (IAPCC). The courses offered by ICI are unique as they take a very 'hands on' approach. Our courses are not designed to teach you just the 'theory' behind the industry - they are written and tutored by industry professionals and will fast-track you into a new career of your choice.
Various government departments and businesses have enrolled their own staff with ICI for further training and development and is a strong indicator of acceptance and recognition by employers and industry.
The following is a partial list of companies and government departments which have enrolled or sponsored staff into ICI courses:
- Ministry of Defence
- Sports Centre, University of Kent
- Department of Tourism, Regional Development & Industry
- The Placement People
- Skill Hire
- Metcash Trading Ltd
- Navman Technologies
- The European Fund
- Employment Directions Network
- The Salvation Army
- Calvin Klein
- John Paul College
- Legal Aid Commission
- Melton Council
- Mitsubishi Corporation
- Commonwealth Bank
- American Express
- Clayton UTZ
- Hennikers Solicitors
- Villari Lawyers
- Prisoners Education Trust (HM Prison Service)
- Uniting Care Institute of Family Practice
- Workplace Authority
- Centacare Employment Group
- Employment Directions
- MAX Employment
- Gunnebo (Security)
- Brookfield Multiplex
- Coles Myer Ltd
Already in the Profession or Industry?
This course and qualification is a great way of consolidating existing knowledge via Recognition of Prior Learning (RPL), updating your industry skills and contributing towards your professional development. It is also one of the most practical steps you can take towards working towards gaining a promotion or better paid position.
Course fees can be claimed as a tax deduction as long as the course is sufficiently connected to your work activities.
What Do I Get?
All materials essential for course completion are included in the cost of the course fee. Upon enrolment, students receive:
- All required study materials and course notes
- Practical assignment projects with constructive tutor feedback
- Industry based tutor who will service all of your course and career questions and guidance needs
- Student ID card giving students access to thousands of discounts both at home and overseas! Save on transport, accommodation, communications, food, shopping, movies and more!
On successful completion of the course you will receive:
- A graduation certificate officially recognizing your successful completion of studies and qualifications as a e-Business professional
- Transcripts indicating units completed
- Letter of recommendation and validation for current and future employers
- Post-nominal letters placed after your name which indicate that you hold the relevant qualification. For example: John Smith, DipEBus
- Job search assistance: Graduate Career Services Program (Click to learn more).