Objectives:
The ambition of the MSc Business Development is to shape managers able to lead and develop a business in a global context. Students will be provided with a comprehensive understanding and skills to creation of competitive advantage and source value.
Program description:
The two years of this program give students a global vision of business development through complete classes and practical projects such as the Live Business Case.
During the training, a residency trip is planned to a BRICS country.
Students will spend one academic year completing full-time coursework and the next year completing a Final Management Project, which may be carried out in parallel with full-time employment anywhere in the world.
Career opportunities:
Thanks to GGSB’s network, students have the opportunity to work in international companies like Google, Coca Cola, IBM, Samsung or Zalando.
The program also leads to jobs in various fields:
- Strategic Branding
- International Marketing Manager
- Business Developer
- Sales Section Manager
- Strategic and Enterprise & Business Planning
- Delivery Manager
- Business Analyst
The first year of the program is dedicated to theoretical courses:
- Introduction to the Program and to the role of Business Development
- Study Skills and Techniques
- Intercultural Communication and Negotiation
- Intercultural Management and Negotiation
- Corporate Social Responsibility and Ethical Issues in Business
- Strategic Management
- Leadership, Teambuilding and Managerial Creativity
- Economics
- …
After the course period, students are required to write a Final Management Project while completing an internship.
The last part of the program is devoted to the Live Business Case. It is a seven-month group project provided by a company among GGSB’s partners. Through this project, students will acquire a full understanding of the business development process.
