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Bachelor of Business Administration – Concentration in Data Analytics (BBA)

University of New York in Prague Czech Republic (the)

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The award
BBA

How long you will study
3 Years

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How you will study
full-time

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About Bachelor of Business Administration – Concentration in Data Analytics at University of New York in Prague

Focusing your business studies on data analytics is the best way to understand big data and its future

Data Analytics is the science of examining data sets to identify trends and draw conclusions, and interpret this data to make predictions, which companies can apply in order to make better-informed business decisions and boost their performance. There are four key types of Data Analytics: descriptive analytics (what happened), diagnostic analytics (why it happened), predictive analytics (what will happen in the future), and prescriptive analytics (what should we do about it). A Bachelor in Business Administration with a concentration in Data Analytics is a particularly good choice for students with quantitative and analytical skills who plan to specialize in data and the key business decisions that can be derived from it.

"Big data is here to stay, and graduates who are qualified in Data Analytics will find themselves ahead of the curve."

Studying Data Analytics at the University of New York in Prague will prime students for a career path in data science, one of the fastest-growing fields. Big data is here to stay, and graduates who are qualified in Data Analytics will find themselves ahead of the curve, with transferable skills such as communication, problem-solving and decision-making. A career in Data Analytics is highly collaborative and involves a great deal of contribution to decision-making processes, opening up doors to managerial positions and other career paths.

There are two paths for students studying a Data Analytics concentration within a Business Administration degree. The first path would be for students that want to enroll in the 3-year European program leading to a bachelor’s degree (bakalář, Bc.) awarded by UNYP and accredited by the American International Accreditation Council for Business Education (IACBE), and the National Accreditation Bureau for Higher Education (NAÚ). Alternatively, students that want an American degree as well as the UNYP degree must be enrolled in the State University of New York, ESC and UNYP Dual degree program. In either path, to obtain the concentration in Data Analytics, students must obtain 12 credits (24 ECTS credits) in courses from the list of the concentration subjects; select a topic for the bachelor thesis in a topic related to the concentration focus; and succeed in the Czech State Exam and earning the UNYP bachelor’s degree. The name of the concentration will appear in the UNYP Diploma Supplement along with the specification of the Major.

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  • The award How you will study How long you will study Course starts Domestic course fees International course fees
  • The awardBBAHow you will studyFull-timeHow long you will study3 years
    Course starts find outDomestic course fees find outInternational course fees find out

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What students think about University of New York in Prague

    You Hyun Kim, South Korea

    Testimonial from You Hyun Kim, South Korea, student at University of New York in Prague

    "The University of New York in Prague is an international school which has really widened my view of world. I came to Prague with great expectations for a beautiful city where the past coexists with the present. As an exchange student at the University of New York in Prague, I was able to take various types of courses that interested me, and communicate with students from many different countries. It was a great opportunity for me to understand a different and unique culture, especially when doing team projects. I visited many new places in Prague with the friends I made working on the team project, and I will never forget my experiences. I would like to thank Sook-Myung University in Korea and the University of New York in Prague. I hope more students will choose the great education and international experience of the University of New York in Prague."

    Sara Crutcher, USA

    Testimonial from Sara Crutcher, USA, student at University of New York in Prague

    "When choosing a city in which to study abroad, there were many options, but one was a clear cut above the rest – Prague. Not only would I get a chance to immerse myself in one of the richest cultures in Europe, but I would be provided with an opportunity to continue my classes at a top-notch school, the University of New York in Prague. If anyone is considering an exchange program, without question, I recommend making your way to the Czech Republic."

    Justin Punzalan, Philippines

    Testimonial from Justin Punzalan, Philippines, student at University of New York in Prague

    "Prague is one of Europe’s great cultural centers. Experiencing the city for a semester was really magical. UNYP helped me see the academic scene in a more international setting. Going to Prague and studying at UNYP were definitely decisions I won‘t regret."

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