Effective marketing is critical to the success of any business, and as a discipline it must constantly evolve and innovate to meet the demands of both technology and customer behaviour.
Our BA (Hons) Marketing course will harness your creative talent and allow you to develop an enquiring, critical and reflective approach that you’ll need to become a marketing professional in an exciting and ever-changing industry.
Learning in the inspiring and well-connected surroundings of our Business School for the Creative Industries, you’ll develop your knowledge and understanding of marketing strategy, planning and management for multinational and global organisations, as well as vital skills using software to help you put together presentations and get your message across.
Our BA (Hons) Marketing degree will give you the skills you need to deliver innovative marketing strategies and ideas now, and in the future.
Alongside academic theory, you’ll benefit from an embedded practice-based learning experience which will allow you to utilise your marketing knowledge in an organisational setting, either working in industry or pursuing your own entrepreneurial path.
The course has a global perspective and will develop your appreciation of strategies and tactics for international markets.
Our programme of study will provide you with the opportunity to combine theory and practice of business, marketing, management and business environment sustainability.
You’ll be taught by our team of knowledgeable academics in the inspiring and innovative surroundings of our Epsom campus.
Working alongside fellow students at our Business School as well as those studying subjects across our creative portfolio, you’ll be able to acquire the marketing knowledge and skills that employers value.
You’ll complete your degree with the confidence to begin your career in any of the main marketing-related professions and the wider society in which they operate.