BA Management (Marketing) (BA, UG:Bachelor)

Regent's University London the United Kingdom

For more information about BA Management (Marketing) at Regent's University London, please visit the webpage using the button above.

The award
BA, UG:Bachelor

How long you will study
4 Years

Domestic course fees
GBP 14475 per year

How you will study
full-time

Course starts
September, January, May

International course fees
GBP 14475 per year

All study options

About BA Management (Marketing) at Regent's University London

This is an American degree, four years in length.

Building on the core elements of the Management major, this specific route focuses on the fundamentals of marketing, including product, pricing, placement and promotion.

The major incorporates a domestic and international perspective to reflect the increasingly global orientation of business.

Core courses for the major cover practical, real-world application of marketing principles in advertising, market research, consumer behaviour, marketing strategies and international marketing.

Why should I choose this programme?

Today’s fast-paced, ever-changing business environment requires professionals to have a firm grasp of up-to-date models and the strategies and theories driving modern companies.

This programme provides you with an ideal base upon which to grow a career in the public or the private sectors.

Key skills, aims and objectives

  • Effective oral and written skills
  • Analytical skills
  • Problem solving skills
  • Critical thinking skills
  • Organisational skills
  • Leadership and management skills
  • Competency in utilising research methodology

Future opportunities

Graduates have the potential for stimulating careers in the following fields:

  • Market research
  • Advertising
  • Product development
  • Publishing and media
  • Consulting
  • International organisations
  • Government departments and agencies
  • Administration

Study options for this course

  • The award How you will study How long you will study Course starts Domestic course fees International course fees
  • The awardBA, UG:BachelorHow you will studyFull-timeHow long you will study4 years
    Course startsSeptember, January, MayDomestic course feesGBP 14475 per yearInternational course feesGBP 14475 per year

Entry requirements

Applicants must provide evidence of successful completion of 12 years of schooling, with a minimum cumulative Grade Point Average (GPA) of 2.5 in the American High School grading system or equivalent. This is calculated on a scale of 0-4, with a 2.5 roughly equivalent to a C+/B-. Other international qualifications will also be accepted. For those applicants whose mother tongue is not English, we also require evidence of English language proficiency. Please refer to our website for further details.

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