Marketing and Strategy is a research area within which you can focus your studies as part of our Business Studies PhD programme.
The Marketing and Strategy Section at Cardiff Business School undertakes and publishes innovative and original research on the formulation and implementation of effective market strategies at domestic and international levels. The Section will continue to produce contributions, useful to business practitioners, public policy makers and researchers in a wide range of fields.
The Marketing and Strategy Section is proud of its close links with many regional, national and international organisations.
