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Marketing Communications with Digital Media (with Foundation Year option), BA (Hons)

Bournemouth University (BU), the United Kingdom

Bournemouth University (BU)

Study options for this course

The award How you will study Study duration Course start Domestic course fees International course fees
BA (Hons)Full-time4 - 5 yearsSeptemberGBP 9250 per yearGBP 17800 per year

About Marketing Communications with Digital Media (with Foundation Year option), BA (Hons) - at Bournemouth University (BU)

Why study BA (Hons) Marketing Communications with Digital Media at BU?

  • Study a range of applications, tools, strategies and techniques to understand and engage with contemporary digital consumers  
  • Gain specialist digital practice skills including, social media marketing, digital content creation and digital analytics  
  • Work on live briefs set by industry for unit assessments and learn from professionals who deliver guest lectures and workshops every year  
  • Co-create academic and professional research with staff including consultancy projects for industry clients  
  • At the end of your first year you can choose which Marketing Communications course best suits you and your career interests
  • Complete a work placement anywhere in the world, giving you the chance to put theory into practice, make great career contacts and bolster your blossoming CV.

Foundation year: We have a foundation year option for students who do not meet the entry requirements for the degree course. This additional year of study will give you a grounding in the media & communication skills required for this course, building your confidence, knowledge and skills for further study. After successful completion of the foundation year, you will progress to the full degree. 

Course Accreditation:

BU is one of only 20 universities and colleges to offer accreditation by The Institute of Data & Marketing (IDM), part of the Data and Marketing Association (DMA). The course has been reviewed by the IDM to ensure you're learning everything you need in order to pass the IDM  Certificate in Digital and Data Driven Marketing, which you're encouraged to sit in the second year.  

Notes about fees for this course

For September 2024 entry:

  • £9,250 per year (UK, ROI & CI)
  • £17,800 per year (Int'l)
  • Foundation Year: £9,250 per year (UK, ROI & CI) £17,800 (Int'l)
  • Placement year: £1,850

For fees and funding information please visit www.bournemouth.ac.uk/ug-funding

Entry requirements

For September 2024 and September 2025 entry: The entry requirements for this course are 104 - 120 UCAS tariff points including a minimum of 2 A-levels or equivalent. BTEC Extended Diploma: 112 tariff points (Grade DMM). All subjects considered. 

International entry requirements:

Please see below some examples of the qualifications for entry onto Year 1 for September 2024 and September 2025 entry:

  • China: Chinese Senior High School Graduation Certificate (Huikao) average 80%, or Gaokao 61-71%. Grade depends on the course
  • France: Baccalaureate with 11.5–12.5 overall or 10.5-11.5 (international option)
  • Hong Kong: HKDSE Diploma (4,4,3 to 4,4,4 from three subjects). Grade depends on the course
  • India: All India Senior School Certificate Examination (Standard XII) 60-70%
  • Spain: Titulo de Bachillerato with 6 - 7. Grade depends on the course
  • Turkey: Devlet Lise Diplomasi/Lise Bitirme Diplomasi 3.5/5.0 or 70%

For September 2024 and September 2025 entry: if English is not your first language you'll need IELTS (Academic) 6.5 with a minimum of 6.0 in all components, or equivalent.

For more information, check out our international entry requirements.

Foundation Year Entry Requirements for September 2024 and September 2025 entry: 48 - 72 UCAS tariff points.

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