Marketing plays an integral part in the success of a product. How things are marketed can establish who it is targeting, and how well it sells. It is the process of communicating the value of a product to its potential customers. As well as exploring the traditional marketing methods, you will also focus on modern sales and marketing techniques.
An undergraduate degree will normally give you a foundation knowledge of marketing, and then give you an insight into more complex areas. You will likely cover marketing strategies, market research and marketing management, as well as exploring other areas.
Your degree will be delivered mainly through lectures and seminars. You may be given chances to participate in a case study or work placement, which will allow you to gain experience of delivering a marketing strategy.
With over 1.1 million international students choosing the USA as their higher education destination each year, the country is one of the most popular study abroad destinations in the world. There are consistently many USA based universities and colleges ranked within the top 100 in the QS World University rankings, and it is not uncommon for the top 10 rankings to be dominated by American universities as well. As one of the biggest countries in the world, you will have many choices when it comes to deciding where you want to study abroad.
DeVry University United StatesFind out more
Want to see undergraduate courses? See undergraduate degrees in Marketing in USA
Don't meet the entry requirements for these courses? Learn more about pathway programme options.
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