Corporate Communication and Public Relations Bachelor Degree
IULM University of Milan Italy
Find out moreWant to see postgraduate courses? See postgraduate degrees in Public Relations in Italy
Don't meet the entry requirements for these courses? Learn more about pathway programme options.
Public relations (PR) is concerned with the management and distribution of information about an individual or organisation to the general public or other organisation to affect their public perception. This can involve communicating on behalf of the individual or organisation, managing their business affairs and social appointments, and disseminating information that is relevant or important, among other things. A public relations manager plays an important role in the maintenance of the success and reputation of individuals, businesses and organisations.
During a Public Relations degree, you will cover a range of subjects, from business management to communications. Some examples of modules you may study include:
Home to some of the world's oldest universities, Italy has a long history of providing high quality higher education to both domestic and international students. The country has not only played an integral part of the Bologna Process education reform, it was also one of the four countries that created the European Area of Higher Education. Both of these play an important role in widening the access to higher education across Europe, with international students from all over the world now able to experience an Italian university education, thanks to the country's contributions.
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International students finding it difficult to meet conditions of eligibility criteria can choose to enrol in pre-masters courses before applying for a masters degree programme.
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