This course provides you with a broad education in the theory of and practice of business management, with an emphasis on international business issues, language and communications. The combined degree aims to provide a better understanding of the way in which organisations might be made to operate more effectively in the communications-dominated contemporary world.
The business element of the degree is based on a set of core modules: organisational behaviour, strategic management, marketing, finance and accounting, and international business. Communications studies covers language, culture and media as well as information technology-related communication subjects.
This course is an excellent foundation for a wide range of careers in business and industry and the media. It will equip you with a range of skills and knowledge that will be of practical use in a challenging global work environment.
- A combined degree that aims at preparing students for doing business effectively in a communications-dominated world
- A wider range of career options in business, industry and the media.