For more information about Retail Brand and Customer Experience Management at IULM University of Milan, please visit the webpage using the button above.
Retail, Customer Experience and Brand Touchpoint are among the fundamental assets of all companies, national and international, operating in today's consumer markets. The RBCX Master wants to respond to the need these companies have to hire people who know how face new business challenges characterized by innovative business models through the integration of physical and digital channels. The Master favors an active learning approach that provides for the continuous application of the concepts learned in the classroom in training sessions both in the classroom and in the field. Corporate and Retail workshops are planned experience study tour.
Contact IULM University of Milan to find course entry requirements.
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