Marketing Pathway Programmes in Italy

  • Find out more about studying marketing
    Study Marketing Pathway and Foundation Programmes

    Marketing plays an integral part in the success of a product. How things are marketed can establish who it is targeting, and how well it sells. It is the process of communicating the value of a product to its potential customers. As well as exploring the traditional marketing methods, you will also focus on modern sales and marketing techniques.

  • Find out more about studying marketing
    Study in Italy

    Home to some of the world's oldest universities, Italy has a long history of providing high quality higher education to both domestic and international students. The country has not only played an integral part of the Bologna Process education reform, it was also one of the four countries that created the European Area of Higher Education. Both of these play an important role in widening the access to higher education across Europe, with international students from all over the world now able to experience an Italian university education, thanks to the country's contributions.

Marketing Pathway and Foundation Programmes in 2023

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