StudyLink logoHome
Students on a university campus

MBA in Marketing degrees in Italy

Highlighted course

Study an MBA in Marketing degree in Italy in 2025

A Master of Business Administration (MBA) degree in marketing will help you to progress your marketing career to the next level. It could help you to achieve a promotion in your current job, or give you the skills needed to change roles completely. You will be sharing knowledge with students from a variety of backgrounds, meaning you have opportunities to understand the field from different perspectives. An MBA degree will usually have a larger population of mature students attending, as they will be coming to education after gaining several years of work experience. You should take advantage of the wealth of knowledge you will be surrounded by.

An MBA programme will allow you to take your existing knowledge of the marketing industry, and build on it. There will be opportunities to challenge your understanding of the key principles and concepts, developing your theoretical knowledge and your practical application skills. Your new skills will be applicable in all areas of marketing, so will widen your career options.

Your degree will be delivered in a mixture of modes. These will include lectures and seminars, as well as practical sessions. You may be required to take part in a work placement as part of your degree.

Depending on where you choose to study, you may be able to specialise throughout your degree. This specialisation can influence the way in which your career progresses or changes in the future. Common specialisations include:

  • International Marketing
  • Media Marketing
  • Marketing Strategies
  • Social Media Marketing
  • Consumer Behaviour
  • Marketing Communications
  • Market Research Strategies

If your degree requires you to write a dissertation or submit a final research project, this will give you the opportunity to further explore a favoured area of marketing.

The accreditation of an MBA is internationally standardised. This means that no matter where you choose to study, you will be awarded a Master of Business Administration. The only element of your award that may be different is the specific title.

Some degrees may be accredited or approved by professional bodies of business and management. These might include the Chartered Institute of Marketing (CMI), Chartered Management Institute (CMI), the Association of Chartered Certified Accountants (ACCA), or the Association of MBAs (AMBA).

The duration of an MBA in marketing will depend on where you choose to study. It will also be influenced by the country in which your institution is located. Generally, an MBA can take up to three years when studied full-time, and up to eight years if studied part-time.

An MBA is generally studied as a final degree, so further study does not tend to be common. However, if you do wish to continue your studies, this could be in the form of a Doctor of Business Administration (DBA), a different masters degree, or a graduate diploma or certificate.

MBA in marketing students will likely already have an idea of their career path after they have graduated. This could include progressing in your field, such as moving from a middle management role to a senior management role. It might also include changing your career altogether, perhaps moving from one industry to another. An MBA in marketing will be helpful to you in either of these transitions, and is particularly useful to display to international businesses that you have an advanced expertise in marketing.

Study in Italy

Home to some of the world's oldest universities, Italy has a long history of providing high quality higher education to both domestic and international students. The country has not only played an integral part of the Bologna Process education reform, it was also one of the four countries that created the European Area of Higher Education. Both of these play an important role in widening the access to higher education across Europe, with international students from all over the world now able to experience an Italian university education, thanks to the country's contributions.

See our detailed guide to studying in Italy for international students.

Sign up to StudyLink.com

Sign up to StudyLink.com, the home of quality study abroad advice.

Sign up now
Students with books and test tubes

International study advice

Read our selection of advice articles for those looking to start on their study abroad adventure. Covering topics from study visas, applications, funding and choosing the right course and institution:

World map on a blackboard
Deciding to study abroad: The first steps

Read StudyLink's suggestions on your first steps when deciding where to study abroad, with helpful tips to make your decision easier.

A camera, a visa and a world map
International Study Visas

Find out more about international student visas for studying abroad, as well as how, where and when to apply for yours.

Person holding a compass
How to choose the ideal study destination for you

In this article we look at how to approach choosing where in the world you would like to study.

Students reading a book
English Language Testing for International Students

Find out more about English language tests, your options and what is required as an overseas student.

More Advice and Guidance for Studying Abroad