Global Digital Marketing, PG Dip, University of Essex Online

the United Kingdom

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Study options for this course

The award	How you will study	Study duration	Course start	Domestic course fees	International course fees
PG Dip	Part-time, Distance, Online	16 months	January, April, July	GBP 8572 total	GBP 8952 total

About Global Digital Marketing, PG Dip - at University of Essex Online

In the modern business world, it is essential for marketers to have a solid understanding of the increasing number of digital channels available. It is especially important that they are aware of the opportunities created by them on an international scale, as well as the challenges that arise.

This short postgraduate marketing course introduces you to a variety of crucial strategies to promote products and services and the underlying theory behind them. You can choose to study a range of topics including:

the external context in which international businesses operate and the opportunities and challenges posed
the internal processes that occur within a consumer´s mind and how to choose corresponding marketing strategies
management of internal and external communications aimed at creating a favourable point of view among stakeholders
data analytics for managers, including the technical aspects of collecting and organising data

Alongside the specialist knowledge you gain, you will also improve your skills in communication, critical thinking and research. Towards the end of your studies you will have the opportunity to advance onto the full Masters.

Learn more about Global Digital Marketing, PG Dip - at University of Essex Online

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Entry requirements

We know that many people from non-traditional backgrounds would succeed on our courses! That's why we offer two different entry routes, taking into account your prior work experience and relevant qualifications. You will also need to meet our English language requirements.

Additionally, you will need to pass your first assignment set within your two-week induction period of the course in order to continue with your studies.

Academic entry route

In order to satisfy the academic entry route requirements for our PG Dip Global Digital Marketing, as a minimum you must have an undergraduate degree from an approved institution, equivalent to a UK Honours degree, or a relevant professional qualification.

Work experience entry route

In order to satisfy the work experience entry route requirements for our PG Dip Global Digital Marketing, as a minimum you must meet have at least three years’ relevant work experience.

English language requirements

As our courses are delivered in English, a high proficiency with English is required. If English is not your first language, your English ability should be equivalent to an IELTS (Academic) score of 6.0. Don't worry if you don't hold an IELTS or equivalent qualification - we offer a free online English test to assess your proficiency.

You don't need to prove your English ability if you are a national of, or have completed a qualification equivalent to a UK degree in, any of these countries.

Fees, Funding and Scholarships at University of Essex Online

A university education is one of the biggest investments in yourself and career. Our tuition fees include all teaching materials and required reading – there aren't any hidden charges for assessments or resits.

We also offer students a range of tuition fee discounts, scholarships and payment options for our online courses*.

Full payment discount: Pay the full tuition fee upfront and you will get a 5% discount.
Alumni discount: Graduates from the University of Essex or University of Essex Online are eligible for a 10% discount.
Regional scholarship: If you're living outside the UK you might be eligible for a scholarship.
Student loan: Students based in England might be eligible for a loan from Student Finance England for our Bachelors and Masters degrees.
Monthly payment plan: Available for those who are self-funding.

* Please note that a maximum of two discounts or scholarships can be applied. For more information on our discounts and scholarships and to discuss your eligibility please contact our Admissions team.

Student reviews of University of Essex Online

Find out what students say about University of Essex Online

Nathan Jarvis - BSc (Hons) Computer Science

"The university’s excellent reputation heavily influenced my decision to enrol, as I wanted to ensure my degree would be highly respected. The University of Essex Online also offered the exact course I wanted in a shorter timeframe than many other part-time options, making it a practical choice as well."