Green Marketing & Innovation, MBA, Tomorrow University of Applied Sciences

Germany

Study options for this course

The award	How you will study	Study duration	Course start	Domestic course fees	International course fees
MBA	Full-time, Part-time, Online	12 - 18 months	Anytime	EUR 11500 total	EUR 11500 total

About Green Marketing & Innovation, MBA - at Tomorrow University of Applied Sciences

Our MBA in Green Marketing & Innovation merges in-depth know-how in innovation, marketing, and sustainability. This program equips learners to lead market-driven innovations and apply truly green marketing strategies, fostering sustainable brands and consumer behavior change.

This program is designed for business and MarComms professionals ready to pioneer the transition to truly green and holistic brand building. Dive into the core elements of green marketing as you learn to master market-driven innovations and deliver sustainable brand strategies. Throughout this program, youll develop the expertise and skills to guide consumer behavior towards environmentally-friendly practices, enhancing your organization's marketing impact. Our project-based curriculum offers hands-on experience, readying you to build sustainable brands and establish new benchmarks in responsible and sustainable business practices.

Program Highlights

Innovation and Marketing: Specialize in the unique intersection of innovation, marketing, and sustainability, preparing for leadership in green brand building.
Green Marketing Application: Apply green marketing strategies in real-world scenarios, understanding their impact and effectiveness.
Sustainable Business Innovation: Learn how to steer innovative processes and strategies that emphasize sustainability and market impact.
Market-Driven Sustainable Strategies: Develop market-based strategies that drive sustainable innovations and brand transformations.
Engaging in Practical, Real-World Projects: Grow a versatile skillset by tackling projects based on real-world scenarios, collaborating closely with industry mentors and partners.

What to Expect

Interdisciplinary Approach: Gain a holistic understanding of the intersection between marketing, innovation, and sustainability.
Industry Relevance: Work with leading research institutions and companies on applied research projects, and learn how to leverage marketing to lead sustainability initiatives.
Personalized Learning Journey: Tailor your education through specialized tracks and extracurricular activities that align with your career goals, values, and personal mission.
No Exams, Challenge-Based Learning: Engage in practical projects that teach you how to apply research across fields, and develop solutions to complex issues through hands-on, real-world experiences.
Career Opportunities: Be well-prepared for roles such as Green Marketing Manager, Sustainable Brand Strategist, Innovation Director, and more.

Tailored to Your Aspirations

By joining our program, you will access cutting-edge resources, a network of leading industry experts and research institutions, and a support system that extends beyond graduation. Explore the different areas of specialization and discover the program that aligns with your vision for a sustainable future.

Career Opportunties

Green Marketing Manager: Lead the development and implementation of green marketing strategies that promote sustainable products and practices.
Sustainable Brand Strategist: Formulate and execute brand strategies that integrate sustainability into core business operations.
Innovation Director: Oversee the development and implementation of innovative solutions that drive business success and sustainability.
Corporate Responsibility Manager: Ensure that business operations align with social and environmental responsibility standards.
Sustainability Program Director: Design and manage programs that promote environmental responsibility and sustainable business practices.
Sustainable Technology Manager: Lead projects focused on the development and implementation of sustainable technologies.
Impact Technology Product Lead: Guide the creation and market introduction of technology products that drive social and environmental impact.
Business Development Manager: Identify new business opportunities and strategies for growth with a focus on sustainability.
Strategic Partnership Manager: Develop and manage partnerships that drive sustainable innovation and business growth.
Sustainability Consultant: Advise organizations on integrating sustainable practices and innovative technologies into their operations.

Notes about fees for this course

Earn your Impact Masters for just €307 per month!

*Scholarships, Early Application Benefit & Study Financing available

Entry requirements

At Tomorrow University, we recognize that impactful leadership goes beyond standardized test scores (no GRE/GMAT required).

The eligibility criteria for the Impact MBA include previous academic formation through a bachelor or master's program, or relevant working experience. In addition, we value your purpose and the impact you aim to create, assessing how it aligns with our community.

The admissions process requires the following steps:

Eligibility check
Hand in a letter of motivation and additional information
Application review by ToU
Interview with ToU
Sign the contract

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Green Marketing & Innovation, MBA, Tomorrow University of Applied Sciences

Study options for this course

About Green Marketing & Innovation, MBA - at Tomorrow University of Applied Sciences

Notes about fees for this course

Entry requirements

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