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Business with Marketing, BSc (Hons)

City, University of London, the United Kingdom

City, University of London

Study options for this course

The award How you will study Study duration Course start Domestic course fees International course fees
BSc (Hons)Full-time3 - 4 yearsSeptemberGBP 9250 per yearGBP 19000 per year

About Business with Marketing, BSc (Hons) - at City, University of London

On the Business with Marketing course you'll gain a broad understanding of business from a marketing perspective. You'll learn about a wide range of marketing issues including the marketing mix, consumer behaviour, branding and advertising. The changing nature of marketing will be an important component of your studies.

You'll see the breadth of the marketing function within an organisation and the extent to which it is central to strategy for many businesses. You will study the techniques and approaches used by businesses to build an understanding of their customers and to target their offerings appropriately.

Entry requirements

For international applicants requiring a Tier 4 student visa we accept any of the below English language proficiency qualifications at the grades listed:

  • IELTS (Academic or UKVI): 6.5 overall with no less than 6.0 in any sub test
  • TOEFL: 99 overall (25 reading, 26 writing, 23 listening, 26 speaking).
  • Pearson Test of English (PTE) Academic: 58 overall with minimum of 51 in each sub test
  • IGCSE: English as a First Language (Syllabus 0500 & 0522) or English as Second Language (Syllabus 0510 & 0511) at Grade B or above
  • International Baccalaureate: Grade 5 at Higher or Standard level
  • Trinity College (Integrated Skills): ISE III - pass in each area
  • INTO City Pre-sessional English: 6.5 overall with no less than 6.0 in any sub test (NB. Must be the 6 or 8 week Cass-specific course)
  • Cambridge English Advanced (also known as Certificate in Advanced English): Grade C (180-192) at CEFR Level C1
  • Cambridge English Proficiency (also known as Certificate of Proficiency in English): Grade C (200-212) at CEFR Level C2
  • Hong Kong Diploma of Secondary Education (HKDSE): English Language Examination grade 4 or above

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Don't meet the entry requirements?

Consider a Foundation or Pathway course at City, University of London to prepare for your chosen course:

See all Foundation and Pathway courses at City, University of London

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