Build a bigger, better brand
Marketing is a critical tool in industry growth and development. Marketing professionals need to be able to understand consumer behaviour in order to create market value, generate strategies and tap into marketing channels. Learn marketing theories, principles and skills through the combination of theoretical study and practical application in USQ's Bachelor of Communication and Media (Marketing).
You will have the opportunity to develop a skillset to equip you to work as a practising marketer in a range of product and service industries, and you will have an appreciation for global, sustainable and ethical contexts of marketing strategies and practices.
As a graduate, your career opportunities may include marketing consultant, marketing researcher, advertising manager, product or brand manager, distribution manager, sales manager and events coordinator.