We are surrounded by images, texts, messages, advertisements and apps that are increasingly tailored to us through various algorithms and artificial intelligences. In this innovative, interdisciplinary course, you'll gain the theoretical tools to understand debates and controversies in areas such as digital media, journalism, environmentalism, gender, and politics. Combined with the practical research and creative skills to create and criticise a wide variety of culture and media forms, you'll be well prepared for the growing number of careers in which the understanding of culture, media and audiences is important.
You'll gain an overview of different cultural, media, and sociological theories addressing interactions between 'culture', 'media' and 'society' as part of a broader global and historical context. This will give you a detailed knowledge and critical understanding of contemporary issues in media and culture.
You'll draw on critical theories and methods from the Social Sciences and the Humanities. Gaining insight into how traditional and digital media reflects, shapes and changes our society, and the ways in which culture evolves over time, ultimately affecting who we are, what we think, and what we value.
You will collect and analyse various forms of media and their interactions with audiences though research methods such as interviews, focus groups, content analysis, ethnography, image analysis and by collecting data from the internet and social media, allowing you to deliver original research.
Our specialist modules and creative forms of assessment allow you to tailor your degree, are designed to stimulate your thinking and prepare you for a job market looking for versatile individuals.
You will utilise these skills in an original research dissertation project on the topic of your choice, or develop a creative portfolio through the cultural studies creative project, where you can blend academic research with creative media production.
Learn more about Cultural Studies and Media , BA (Hons) - at University of Kent
Visit course webpageContact University of Kent to find course entry requirements.
International Scholarships
The University of Kent has a long-standing relationship with Chevening, which has successfully placed scholars from all over the world at the university for many years. Kent is proud to be a Chevening partner, and offers three partner scholarships, in addition to the standard Chevening Scholarships. The University of Kent welcomes applications from all Chevening-eligible countries for any one-year taught master’s degree starting in September 2024, based at our UK campuses. Find out how to apply.
For international students starting a postgraduate taught course in September 2024 at one of our UK campuses, we have several scholarships available. Check if you are eligible to apply and get more information on our scholarship's webpages.
Here are Scholarships that might be of particular interest:
Find out what students say about University of Kent
Inspirational teaching - Patrique Tanque from Brazil is studying for a BSc in Forensic Chemistry.
“Choosing Kent was an easy decision. The forensic programmes are ranked among the best in the UK and have a high graduate employment rate.
“The teachers bring fresh ideas and up-to-date materials from real cases to enrich the lectures. They are keen to help out and always make sure we are getting plenty of support.
“I was very fortunate to be awarded an International Scholarship, which meant I could dedicate myself to my studies.”
Academic excellence - Stephanie Bourgeois from France is studying for a BSc in Biochemistry.
“I like the approach to teaching here; academics are happy to answer questions and to interact with students. I find the lectures very motivational, they pique your curiosity and for me the exciting bit is going to the library and pursuing the things you are interested in.
“The lecturers at Kent are excellent. You get to know them well and, as you move through the course, they are able to guide you towards projects, ideas or career paths that they think you will like.”
Specialist research - Sally Gao from China is studying for a PhD in Electronic Engineering.
“I have been very lucky with my supervisor, Professor Yong Yan, who is a world-class expert and the first IEEE Fellow in the UK in instrumentation and measurement.
“Professor Yong Yan has helped me to become a better researcher. I am inspired by his novel ideas and constructive suggestions. Under his supervision, my confidence has grown through such milestones as my first set of experiments, writing my first research paper and attending my first conference.”
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