Digital Arts (BA (Hons))

the United Kingdom

For more information about Digital Arts at University of Kent, please visit the webpage using the button above.

The award
BA (Hons)

How long you will study
3 Years

Domestic course fees
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How you will study
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Course starts
September

International course fees
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All study options

About Digital Arts at University of Kent

This exciting programme provides you with practical skills and design expertise in digital arts, opening up career opportunities in a range of areas within the creative industries. The course gives you a broad grounding in digital photography, graphic design, 3D modelling and animation, compositing, tangible media and video games design Teaching in the School of Engineering and Digital Arts has been rated as excellent. It is taught by a team of experts and industry professionals in the areas of web design, photography, graphic design, 3D modelling and animation, post-production effects and artistic video installations. Most modules consist of a mixture of lectures, seminars, workshops and computer sessions.  All modules are continuously assessed. Applicants for September 2020 entry can apply for a scholarship of a £2,000 one-off payment. For more information and to apply, see DA VINCI Academic scholarship. Our degree programme In your first year, you are given a broad grounding in digital media, including website design, digital photography, moving image, graphic design and special effects. In the following years, you go on to explore designing media environments, 3D modelling, 3D animation, compositing, digital portfolio production and video games design.  You also complete a final-year project based on your own interests. This could be an interactive web application, 3D animation or a short film, often produced in association with an industrial partner. Year in industry You can take this course with a year in industry, which can improve your skills and your employment prospects. For details, see Digital Arts with a Year in Industry. MArt programme We also offer a four-year degree where you can study specialised topics in depth. For details see Digital Arts MArt programme. Student work Four final-year students from the School of Engineering and Digital Arts worked with the BBC to produce a five-minute animation documenting mental health treatment as part of Mental Health Awareness Week. It tells the story of Sophie, who suffers from Borderline Personality Disorder, and details her experiences with mental health services in the UK.  In May 2018, the animation won a BBC Ruby Award.  The Ruby Awards celebrate outstanding programming from across the country and span a range of categories from news coverage and best programme to awards for individual journalists. Find out more: Students work with BBC to produce animation for Mental Health Awareness WeekVideo by Kent students on mental health failings leads to NHS apology Study resources You have access to industry standard equipment, such as Nikon DSLRs Sony video cameras 3D printers. Kent School of Engineering and Digital Arts is undergoing a £3 million redevelopment and modernisation which is due for completion in July 2020. You gain state-of-the-art engineering and design facilities which include a virtual reality suite a production studio (including photography, video and green screen facilities) a large teaching and design studio engineering workshop and fabrication facilities a dedicated makerspace. Extra activities There are a number of student-led societies at Kent which you may want to join. These include UKC Digital Media Kent Engineering Society TinkerSoc – Kent’s Maker Society.  Professional networks We have close links with those working in the creative industries and have worked with industry practitioners including: the BBC Warner Bros. Disney the Moving Picture Company (MPC) BAFTA award-winning documentary filmmakers.

Most modules consist of a mix of lectures, seminars, studio work, computer sessions and private study. The workstations in our computer suites are equipped with current industry-standard software.

All modules contain design and project work, and are continuously assessed. The specialist project at Stage 3 is assessed by a written report, a critique and, of course, the outcome of the project itself. Both Stage 2 and 3 marks count towards your degree result.

Our students have 24-hour access to our extensive air-conditioned computer suites and are able to take advantage of dedicated photographic and production studios, with green-screen, motion-capture and 3D scanning facilities.

Knowledge and understanding

You gain knowledge and understanding of:

  • the audio, visual and verbal conventions through which sounds, images and words take meaning
  • fundamental concepts of IT and software engineering
  • the creative processes involved in visual design
  • the contextual, historical and conceptual dimensions of the discipline
  • audio, video and film technology, including digital television and DVD
  • the multimedia authoring process
  • fundamentals of 3D modelling and animation
  • key production processes and professional practices relevant to the multimedia industry
  • the legal, ethical and regulatory frameworks which affect the development of multimedia applications
  • the role of technology in terms of multimedia production, access and use.

Intellectual Skills

You develop the following intellectual skills, including the:

  • ability to examine multimedia applications critically with appropriate reference to their social and cultural contexts and diversity of contemporary society
  • awareness that technologies are rapidly changing and that you should expect to update your knowledge throughout your working life
  • awareness of the objectives, constraints and conditions of a commercial environment, including financial and time constraints
  • ability to design and develop software based on an analysis of system requirements
  • ability to carry out research and integrate information and data from a variety of sources for essays, projects and multimedia applications
  • ability to analyse a problem and develop a solution based on technical, aesthetic and economic factors
  • ability to consider and evaluate your own work in a reflexive manner with reference to academic and professional issues
  • analyse, interpret and exercise critical judgement in the understanding and evaluation of multimedia applications.

Subject-specific skills

You develop the following subject-specific skills:

  • ability to use scripting and programming languages in the implementation of interactive applications
  • ability to demonstrate creative and technical skills in drawing and design
  • ability to develop specific proficiencies in utilising a range of multimedia design tools including 3D modelling, animation, video editing, image manipulating and multimedia authoring
  • ability to integrate text, graphics and time-based elements to produce effective websites
  • ability to initiate, develop and realise distinctive and creative applications which demonstrate the effective manipulation of multimedia assets
  • ability to utilise a range of research skills, for example, research into potential audiences and markets, as a production tool
  • ability to prepare technical reports and presentations
  • ability to prepare storyboards as part of the multimedia project development cycle
  • ability to apply management techniques to the planning, resource allocations and execution of a design project.

Transferable skills

You gain the following transferable skills:

  • the ability to generate, analyse, present and interpret data
  • the use of information and communications technology
  • personal and interpersonal skills, team-working
  • effective communication (in writing, verbally and in a variety of media)
  • the ability to learn effectively for the purpose of continuing professional development 
  • an ability for working in flexible, creative and independent ways and for critical thinking, reasoning and reflection 
  • the ability to organise and manage time and resources within an individual project and a group project.

The programme aims to:

  • provide a multidisciplinary education for students who seek professional careers in the field of digital arts
  • produce graduates who have an informed, critical and creative approach to understanding communication through digital media design in contemporary society
  • prepare students to meet the challenges of a broad and rapidly changing field while providing them with a wide choice of careers
  • provide proper academic guidance and welfare support for all students
  • create an atmosphere of co-operation and partnership between staff and students, and offer the students an environment where they can develop their potential.

Study options for this course

  • The award How you will study How long you will study Course starts Domestic course fees International course fees
  • The awardBA (Hons)How you will study find outHow long you will study3 years
    Course startsSeptemberDomestic course fees find outInternational course fees find out

Notes about fees for this course

Full Time UK/EU: TBC EUR | Full Time Overseas: TBC EUR

Entry requirements

Contact University of Kent to find course entry requirements.

Don't meet the entry requirements?

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