For more information about Marketing at University of Kent, please visit the webpage using the button above.

The award
BSc (Hons)

How long you will study
- 3 years

Domestic course fees
find out

How you will study
full-time, part-time

Course starts
September

International course fees
find out

All study options

About Marketing at University of Kent

Accredited by the Chartered Institute of Marketing, our degree benefits from our strong links with industry and the research expertise of our staff.

Kent Business School (KBS) is a top 20 UK business school for academic teaching, student satisfaction and graduate employment prospects. You are taught by specialist lecturers, as well as by leading experts currently in business.

As a student at Kent Business School, you also have the opportunity to gain the Chartered Management Institute’s (CMI) Level 5 Professional Diploma in Management and Leadership alongside your degree.

Our degree programme

In your first year, you study accounting, management, financial reports and statistics for business, and are given a detailed introduction to marketing in a global context.

In your second and final years, you can choose from a range of modules related to marketing, which cover strategy, research, digital marketing, international marketing, branding and enterprise. Alongside your specialist marketing modules, you can choose modules from a selection that covers all aspects of business management.

Year in industry

Many Marketing students choose to take a year in industry after the second year of the programme. For more details, see Marketing with a Year in Industry.

You don’t have to make a decision before you enrol at Kent but certain conditions apply.

Extra activities

There are a number of student-run Kent Business and Kent Enterprise societies for you to join. These organise regular events with guest speakers from industry and support budding entrepreneurs with their ventures.

Alongside your lectures and seminars, you can also interact directly with the business community. Special events and schemes offered in previous years within Kent Business School include:

  • workshops and seminars
  • business challenges
  • enterprise initiatives, including the Business Start-Up Journey
  • networking events.

Professional network

Kent Business School has long-established links with business schools in China, Hong Kong, France, Germany, Italy, Spain and Finland. We also have excellent links with local, national and international businesses.

Other Courses You May Be Interested In

Below are some suggested courses at other providers that you may also be interested in:

Study options for this course

Entry requirements

Entry requirements

Applicants should hold a 2.1 at undergraduate level and a Merit at Master's level in a relevant discipline, from a UK or other approved university and/or equivalent. You must submit a research proposal of approximately 1,500 words on your intended topic.

All applicants are considered on an individual basis and additional qualifications, and professional qualifications and experience will also be taken into account when considering applications.

International students

Please see our International Student website for entry requirements by country and other relevant information for your country.

Meet our staff in your country

For more advice about applying to Kent, you can meet our staff at a range of international events.

English language entry requirements

The University requires all non-native speakers of English to reach a minimum standard of proficiency in written and spoken English before beginning a postgraduate degree. Certain subjects require a higher level.

For detailed information see our English language requirements web pages.

Need help with English?

Please note that if you are required to meet an English language condition, we offer a number of pre-sessional courses in English for Academic Purposes through Kent International Pathways.

Don't meet the entry requirements?

Consider a Foundation or Pathway course at University of Kent to prepare for your chosen course:

Foundation and Pathway Courses at other institutions

If you do not meet the entry requirements for this course then consider one of these courses from another institution:

Other courses at University of Kent

There are 1247 other courses listed from University of Kent. A selection of these are displayed below:

Location of University of Kent

University of Kent main campus is shown on the map below: