For more information about Retail Innovation & Omnichannel Management at IULM University of Milan, please visit the webpage using the button above.
How long you will study
Domestic course fees
EUR 7500 per total
How you will study
International course fees
EUR 10980 per total
The Master's course wants to transfer knowledge and technical, operational and managerial skills to managers and entrepreneurs wishing to undergo concrete specialist training.
Profiles will be formed that can guide omni-channel transformation, with awareness of the enabling factors of the transformation, from the centrality of the brand to that of the customer, from the integrated management of customer data to inventory management and logistics. In summary, the programme provides participants with the knowledge to understand the potential of managing online and offline channels in an integrated way, and the skills to exploit their commercial synergies while preserving and increasing brand value.
For information about fees and course entry requirements, please visit the cost and enrolment page.
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