Management of Made in Italy. Consumption and communication of fashion, design and luxury (Master Degree)

For more information about Management of Made in Italy. Consumption and communication of fashion, design and luxury at IULM University of Milan, please visit the webpage using the button above.

The award
Master Degree

How long you will study
6 Months

Domestic course fees
EUR 11250 per total

How you will study
full-time

Course starts
November

International course fees
EUR 13500 per total

All study options

About Management of Made in Italy. Consumption and communication of fashion, design and luxury at IULM University of Milan

The training package, while not neglecting the basic management aspects of business activity, is focused on understanding the phenomena and trends of fashion, design and taste also from an aesthetic, design and cultural point of view: to know how to "read fashion" and "understand the quality" of products and sales outlets for those who have to deal with Italian products; on the analysis of the consumer and the evolutionary relationship between lifestyles and the worlds of clothing, living at home and food and wine consumption: strategic management of marketing, communication and relationship tools BtoB and with the consumer: study of the various forms of distribution and communication; on management of the image, brand and philosophy of a company.

Learn More About This Course

There is more information about this course available on the IULM University of Milan website

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Study options for this course

The award How you will study How long you will study Course starts Domestic course fees International course fees
The awardMaster DegreeHow you will studyFull-timeHow long you will study6 months
Course startsNovemberDomestic course feesEUR 11250 per totalInternational course feesEUR 13500 per total