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The award
Master

How long you will study
1 year

Domestic course fees
find out

How you will study
full-time, online

Course starts
October, January, March

International course fees
find out

All study options

About Master in Marketing at EU Business School, Barcelona

Markets are ever-changing, with increasingly sophisticated consumers. Now more than ever, companies require innovative, qualified marketing experts to implement creative changes. From effective use of social media marketing to understanding your target audience, this program explores modern marketing methods and theories from various perspectives, giving you an insight into how marketing decisions relate to the analytical, strategic and operational areas of a business.

EU Business School Master's Programs

In today’s rapidly evolving business world, companies are looking more than ever for qualified professionals who are up-to-date with the latest trends in their corresponding professions.

The EU master’s programs have been specifically designed to prepare students for a specialized area of business, while providing a balanced understanding of fundamental concepts. Taught in English, each of our master’s programs (60 ECTS) lasts one year (three terms of ten weeks) with intakes in October, January and March. Courses are available on campus with classes taking place in the afternoon or evening from Monday to Friday. We also offer four of our master’s programs on our online campus for students looking for a more flexible way to study.

As a master’s student at EU, you will develop your business personality and hone your management skills through lectures, company visits, guest speaker sessions, seminars, individual assignments, group projects and business simulations, discussing topics integral to modern business and developing an adaptive mind­set, in preparation to shape the future of business. You will complete a final business plan, a multifaceted assignment that serves as a culmination of your study experience.

With the completion of one of the seven master’s programs offered at EU, you will earn a state-recognized, university master’s degree accredited by Universidad Católica de Murcia (UCAM), Spain, and an EU Business School Switzerland private and internationally accredited master’s degree.

Admission Process for the Master's Programs

We understand that choosing a master's program that fulfills your professional objectives while fitting your educational goals is a process that requires a lot of research and deliberation. Our admissions team is available to help you with any queries or questions you might have. We also encourage you to find out more about us by visiting our campuses, meeting our current students and attending classes and open day sessions.

Further information about applying for the Master's Programs can be found here.

Study options for this course

  • The award How you will study How long you will study Course starts Domestic course fees International course fees
  • The awardMasterHow you will studyFull-time, OnlineHow long you will study1 year
    Course startsOctober, January, MarchDomestic course fees find outInternational course fees find out

Entry requirements

  • 1 certified copy of bachelor's degree and transcripts
  • Proof of English level: TOEFL score 89 (internet-based), 233 (computer-based); IELTS 6.5; CAE C1 with a minimum score of 176; PTE score 59; English native or equivalent

Applicants must also meet one of the following:

  • A GPA of 3.0 on a 4.0 scale
  • A satisfactory score on the GMAT or GRE
  • An interview with the academic dean

* Students not meeting these criteria will have an interview with the admission committee and will be considered on a merit basis. For more information, please contact the admissions department of your chosen campus.

What students think about EU Business School, Barcelona

    Christoph Kastenholz Founding Partner, Pulse Advertising Bachelor of Business Administration

    EU broadened my mindset and set me on the right path to building my own business. The entrepreneurial spirit at EU is strong, and the international student crowd builds a solid foundation for lasting alumni relationships.

    Gerard McKeogh Global Sales Leader, General Electric Master of Business Administration

    At EU, I found intellectually stimulating discussions, international colleagues, networking opportunities and relevant courses that bridge business theory and practice. After my MBA, I felt I could immediately apply the knowledge and skills I had acquired to my work.

    Prajakta Prabhune Master of Business Administration

    Career services helped me prepare my CV and cover letter in a German format in a professional way. And it didn’t stop there, I also got guidance on how to network and look for further opportunities within my workplace.

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