Digital Communication and Management, Certificate

FH Salzburg (Salzburg University of Applied Sciences), Austria

FH Salzburg (Salzburg University of Applied Sciences)

Study options for this course

The award	How you will study	Study duration	Course start	Domestic course fees	International course fees
Certificate	Part-time	2 semester	find out	EUR 8160 per total	find out

About Digital Communication and Management, Certificate - at FH Salzburg (Salzburg University of Applied Sciences)

No matter what you think of it, digitisation has become the norm in virtually all areas of life. Business is also clearly feeling the impact of this development. Whether in retail, tourism, industry or the IT sector: digital transformation and agile R&D are generating new perspectives, but also new challenges. One of these challenges is how to deal with the "new digital world" appropriately at management level. The two-semester course at Salzburg University of Applied Sciences satisfies the demand for new skills at the highest level.

The part-time course in "Digital communication management" at Salzburg University of Applied Sciences aims to close a gap in today's business world. In cooperation with the IfM –Institute for Management, this practice-based course communicates current knowledge on personnel management in the era of digital transformation.

Whether in small, medium or large organisations: Powerful strategies in the field of digital communication are increasingly becoming a key factor for future managers. In this course, you will learn how to develop digital management concepts and implement these at management level. The latest findings from research being conducted in the field of digital communication will enable you to competently assume the role of Chief Digital Officer or Chief Innovation Officer in various business sectors.

The course aims to provide you with knowledge in areas including:

Consolidation and development of management qualities, particularly social and communicative skills
Leadership skills for the digital transformation
Development of skills in the field of digitisation - Digital Leader
Dealing with new technologies
Planning and control of digitisation and innovation processes and new business models
Planning and implementation of change management processes
Communication in times of crisis and working professionally with digital media

The "Digital communication and management" course is primarily aimed at existing and future managers. In two practical semesters, you will acquire comprehensive knowledge in the field of digital communication and learn how to implement the knowledge you have acquired at management level and in your management activities.

Entry requirements for this course

Contact FH Salzburg (Salzburg University of Applied Sciences) to find course entry requirements.

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Digital Communication and Management, Certificate

Study options for this course

About Digital Communication and Management, Certificate - at FH Salzburg (Salzburg University of Applied Sciences)

Entry requirements for this course

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Other courses at FH Salzburg (Salzburg University of Applied Sciences)

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