Students on a university campus

Marketing Management, MSc

Bocconi University, Italy

Bocconi University

Study options for this course

The award	How you will study	Study duration	Course start	Domestic course fees	International course fees
MSc	find out	2 years	find out	find out	find out

About Marketing Management, MSc - at Bocconi University

The Program is also offered in Italian

Marketing has become a major driver of both performance within organizations and organizational decisions. The program allows students to develop wide-ranging professional know-how in the area of marketing management, thanks to a unique combination of course contents.
It integrates an advanced preparation in essential marketing tools and fields such as quantitative methods, legal issues and digital marketing strategies with highly innovative approaches and competencies from different academic fields such as statistics, neuroscience or anthropological studies and their impact on marketing related fields such as consumer behavior.
Graduates are prepared to succeed in a rapidly changing globalized business world, having the necessary knowledge and skills that enable them not only to react but to proactively shape the marketing of the future.
They will be able to enter the job market in a variety of industries, from business-to-business to business-to-consumers, playing different roles within the marketing functional area. They can succeed in manufacturing, service, retailing and consultancy companies, as well as in market research and communication agencies.

If you're already enrolled, click here.

Notes about fees for this course

Click here to read about tuition fees

Entry requirements

Click here to read about admissions for this course

Courses you may be interested in at other institutions

Below are some suggested courses at other providers that you may also be interested in:

Lightweight Engineering & Composites MSc

PFH Private University of Applied Sciences

Biotechnology MSc

University of Pécs

Business Data Science Master Degree

Vrije Universiteit Amsterdam

Bachelor of Business Administration BBA

IC University of Applied Sciences – Amsterdam

International Business and Management BSc (Hons)

Berlin School of Business and Innovation

Sports Coaching MSc

Hartpury University

Trend Research & Concept Creation in Lifestyle Bachelor Degree

Fontys Academy for the Creative Economy

Management MSc, PG Cert, PG Dip

University of Liverpool Online Programmes

Postgraduate pathways and pre-masters at other institutions

If you do not meet the entry requirements for this course then consider one of these postgraduate preparation courses from another institution:

Graduate Diploma of Engineering (Civil: Structural)

Engineering Institute of Technology

Graduate Diploma in Psychology (Advanced)

UTS Online

Graduate Diploma of Mental Health

Southern Cross University Online

Project Management

RMIT Online

Graduate Diploma in Data Science

SIM E-Learning

Graduate Diploma in Supervision

Australian Catholic University (ACU)

Exercise Medicine (Oncology)

Edith Cowan University Online (ECU)

Psychology (Bridging)

James Cook University Online (JCU)

See all Postgraduate pathway courses

Other courses at Bocconi University

There are 24 other courses listed from Bocconi University. A selection of these are displayed below:

Accounting, Financial Management and Control MSc

Bocconi University

Business Administration and Management PhD

Bocconi University

Data Science and Business Analytics MSc

Bocconi University

Economic and Social Sciences MSc

Bocconi University

Economic and Social Sciences BSc

Bocconi University

Economics and Finance PhD

Bocconi University

Economics and Management for Arts, Culture and Communication BSc

Bocconi University

Economics and Management in Arts, Culture, Media and Entertainment MSc

Bocconi University

View all 24 courses at Bocconi University

Related Information

Find out more about studying in Italy